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12 December 2019 | Story Amanda Tongha | Photo MACE
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Staff members from the Department of Communication and Marketing celebrating their MACE Excellence Awards.

The Department of Communication and Marketing again received national and international recognition for its communication and awareness campaigns this year. 

On 28 November 2019, the department made a big splash at the national Marketing, Advancement, and Communication in Education (MACE) 2019 Excellence Awards, winning multiple awards for its work in communication and marketing. Scooping up five awards, the department earned accolades for the communication campaign on the MT Steyn statue review process, the Kovsie App, and awareness campaigns for gender-based violence and the Kovsies Multilingual Mokete. 

This comes on top of the two awards the department won at the International Association of Business Communicators (IABC) Africa Silver Quill Awards during an awards ceremony presented in Centurion, Gauteng, on 16 October 2019. During this event, the department was also acknowledged with an Excellence Award for the Kovsie App communication campaign and a Merit Award for the communication campaign on the MT Steyn statue review process.


Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

At the 2018 MACE Excellence Awards, the Department of Communication and Marketing received the prestigious Severus Cerff Award, presented to a higher-education institution that consistently excels in the fields of marketing and communication. The department also brought back six other awards, including three gold awards, which are awarded to the highest-scoring entries in the 30 categories evaluated. These ranged from brand-building campaigns to print publications; website to social media, assessed by marketing and communication professionals in the higher-education and private sectors.  

Continuing its winning streak at the 2019 MACE Excellence Awards held in Port Elizabeth from 27 to 28 November 2019, the Department of Communication and Marketing was singled out for keeping stakeholders informed on the MT Steyn statue review process. For this, the department received the prestigious Business Issue Special Award, presented to an entry that successfully addressed a critical business issue. 

Student Recruitment content
Staff members from the Department of Student Recruitment Services celebrating their MACE Excellence Awards

Being recognised nationally and internationally

Adding to the UFS tally, the Department of Student Recruitment Services was also recognised at the 2019 MACE Excellence Awards for its communication campaigns to market the university. The department won three awards, one gold (for the School Anthem – Petunia Secondary School campaign) and two bronze awards for the Light the fire – Grade 9 school subject choice intervention and Re-engineering of the UFS Undergraduate Prospectus 2020 campaigns, bringing the number of UFS MACE Excellence Awards for this year to eight. 

Lacea Loader, Director: Communication and Marketing, who accepted the Business Issue Special Award on behalf of the University of the Free State (UFS), says the recognition affirms the role the department plays in building and promoting the UFS brand. 

“I am immensely proud of the national and international recognition the Department of Communication and Marketing received for its work this year. Being recognised by our peers for quality and innovative work is most rewarding and it demonstrates the dedication and commitment of a highly innovative and creative team.”  

The awards won by the Department of Communication and Marketing included three gold awards for the communication campaign on the MT Steyn statue review process, Gender-based violence Awareness Campaign, and Kovsies Multilingual Mokete Communication Campaign; a silver award for the KovsieApp Communication Campaign; and the Business Issue Special Award for the Communication Campaign on the MT Steyn statue review process. 

- A record number of 202 entries from 15 institutions were evaluated in the 2019 MACE Excellence Awards. 

News Archive

Science school of excellence for Grade 11 learners launched
2009-04-21

 
At the launch of the Science School of Excellence were, from the left: Prof. Neil Heideman, Vice-Dean: Faculty of Natural and Agricultural Sciences at the UFS, Mr John Davids, General Manager, Volksblad, Ms Lorraine Botha, Chief Professional Officer, Centre for Education Development at the UFS, and Rev Kiepie Jaftha, Chief Director: Community Service at the UFS.
Photo: Dalene Harris

Science school of excellence for Grade 11 learners launched

The Faculty of Natural and Agricultural Sciences at the University of the Free State (UFS) has launched a project to give top Grade 11 learners an idea of what the faculty has to offer by giving them a ‘university-type’ experience.

The Science School of Excellence Project was launched last week during a function where the university’s schools support programmes were introduced to the management and members of staff.

The project is aimed at Grade 11 learners in the Free State who obtained an overall average of 80% in the 2008 Grade 10 final examinations. This includes a minimum score of 80% (Level 7) in Mathematics and a minimum score of 80% (Level 7) in Physical or Life Science during the same examination. It will be presented on the Main Campus in Bloemfontein from 6-9 July 2009. The closing date for applications is 8 May 2009.

“By presenting this project we want to stimulate learners’ interest in the natural and agricultural sciences, give them an idea of what we have to offer, raise their interest to come and study at the UFS and let them know that we cherish them as role models in their schools and as academic leaders of the future,” said Prof. Neil Heideman, Vice-Dean of the Faculty of Natural and Agricultural Sciences at the UFS.

According to Prof. Heideman the Science School of Excellence will take on the form of small lab and field projects which the learners will carry out under the supervision of staff and postgraduate students. An application fee of R50 per learner must be paid by the school and a maximum of 80 learners can be accommodated. The 80 learners will be selected on a first come, first served basis and a registration fee of R200 per learner has to be paid after they have received notice that they have been accepted. Letters in this regard have been sent to principals of secondary schools in the Free State. “We will also include 10 learners from disadvantaged rural schools, who will be fully sponsored,” said Prof. Heideman.

“Fourteen of our departments will be presenting programmes, during which learners will engage in challenging exercises that will be ‘out of school’ experiences involving laboratory experiments and research activities typical of our faculty,” said Prof. Heideman.

Five other schools support programmes of the UFS were also presented during last week’s launch function. They were the Itjhoriseng Project, which is a skills development course in Mathematics and Physical Sciences for teachers in the Further Education phase; the Science for the Future Project that aims to encourage more learners to enter into science-related studies and careers; the Qwaqwa School Support Programme that aims to improve the year-end results of Grade 12 learners and a project by the South African Foundation for Economic and Financial Education (SAFEFE) and the National Council of Economic Education (NCEE),which aims to improve the economic and financial literacy of teachers.

“The university’s role in the development of teachers and learners in various subject fields has increased tremendously over the past couple of years. Learners are our students of the future. As a university we must do as much as we can to equip them and their teachers with the necessary skills to better themselves,” said Rev. Kiepie Jaftha, Chief Director: Community Service at the UFS at the launch of the Science Schools for Excellence Project.

Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za  
20 April 2009

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