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12 December 2019 | Story Amanda Tongha | Photo MACE
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Staff members from the Department of Communication and Marketing celebrating their MACE Excellence Awards.

The Department of Communication and Marketing again received national and international recognition for its communication and awareness campaigns this year. 

On 28 November 2019, the department made a big splash at the national Marketing, Advancement, and Communication in Education (MACE) 2019 Excellence Awards, winning multiple awards for its work in communication and marketing. Scooping up five awards, the department earned accolades for the communication campaign on the MT Steyn statue review process, the Kovsie App, and awareness campaigns for gender-based violence and the Kovsies Multilingual Mokete. 

This comes on top of the two awards the department won at the International Association of Business Communicators (IABC) Africa Silver Quill Awards during an awards ceremony presented in Centurion, Gauteng, on 16 October 2019. During this event, the department was also acknowledged with an Excellence Award for the Kovsie App communication campaign and a Merit Award for the communication campaign on the MT Steyn statue review process.


Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

At the 2018 MACE Excellence Awards, the Department of Communication and Marketing received the prestigious Severus Cerff Award, presented to a higher-education institution that consistently excels in the fields of marketing and communication. The department also brought back six other awards, including three gold awards, which are awarded to the highest-scoring entries in the 30 categories evaluated. These ranged from brand-building campaigns to print publications; website to social media, assessed by marketing and communication professionals in the higher-education and private sectors.  

Continuing its winning streak at the 2019 MACE Excellence Awards held in Port Elizabeth from 27 to 28 November 2019, the Department of Communication and Marketing was singled out for keeping stakeholders informed on the MT Steyn statue review process. For this, the department received the prestigious Business Issue Special Award, presented to an entry that successfully addressed a critical business issue. 

Student Recruitment content
Staff members from the Department of Student Recruitment Services celebrating their MACE Excellence Awards

Being recognised nationally and internationally

Adding to the UFS tally, the Department of Student Recruitment Services was also recognised at the 2019 MACE Excellence Awards for its communication campaigns to market the university. The department won three awards, one gold (for the School Anthem – Petunia Secondary School campaign) and two bronze awards for the Light the fire – Grade 9 school subject choice intervention and Re-engineering of the UFS Undergraduate Prospectus 2020 campaigns, bringing the number of UFS MACE Excellence Awards for this year to eight. 

Lacea Loader, Director: Communication and Marketing, who accepted the Business Issue Special Award on behalf of the University of the Free State (UFS), says the recognition affirms the role the department plays in building and promoting the UFS brand. 

“I am immensely proud of the national and international recognition the Department of Communication and Marketing received for its work this year. Being recognised by our peers for quality and innovative work is most rewarding and it demonstrates the dedication and commitment of a highly innovative and creative team.”  

The awards won by the Department of Communication and Marketing included three gold awards for the communication campaign on the MT Steyn statue review process, Gender-based violence Awareness Campaign, and Kovsies Multilingual Mokete Communication Campaign; a silver award for the KovsieApp Communication Campaign; and the Business Issue Special Award for the Communication Campaign on the MT Steyn statue review process. 

- A record number of 202 entries from 15 institutions were evaluated in the 2019 MACE Excellence Awards. 

News Archive

New computer centre
2007-05-15

Attending the sod turning ceremony of the University of the Free State's (UFS) new computer centre were, from the left: Mr Abraham Makhalanyane (Director of Sikeyi Construction), Prof. Frederick Fourie (Rector and Vice-Chancellor of the UFS) and Mr Johann Ströhfeldt (Director of Ströhfeldt Construction Group). The centre, which will host about 815 computers, will be erected in a joint venture between the two construction companies.
Photo: Leonie Bolleurs
 

UFS gets new computer centre

The first sod of a new computer centre which will host about 815 computers was turned on the Main Campus of the University of the Free State (UFS) in Bloemfontein today.

The computer centre, which will be situated next to the UFS Sasol Library, will have various state-of-the-art computer laboratories. This is the first new building to be built on the Main Campus since the student centre, Thakaneng Bridge, and will be erected at a total project cost of R19 million.

“The computer centre is an important addition to our strategy to promote e-learning and is a sign of the new era of blended learning which students are now practicing,” said Prof. Frederick Fourie, Rector and Vice-Chancellor of the UFS, during the sod-turning ceremony.

According to Prof. Fourie the building will address students’ need for available computers. “All our students do not have a computer to assist them with their studies. The centre will empower them to complete their studies successfully and will provide them with the opportunity to conduct research in an academic environment,” said Prof. Fourie.

“Various laboratories for among others group work, as well as laboratories where students can work in a quiet environment on individual assignments will be established. Rooms for classes where a computer is a prerequisite to students as well as rooms for examinations, tests and practical sessions will be provided,” said Prof. Fourie.

The computers will not only comprise of traditional programmes, but rooms with programmes for open learning will also be established. Subject specific software will be installed in certain rooms to enable students to obtain a good knowledge of the subject fields.

The computer centre, which will be open seven days a week, will also be at the disposal of UFS staff.

“I am looking forward to this development on the Main Campus. It will be a thrill to see more than 800 students studying in the computer laboratories,” said Prof. Fourie.

The building will be erected in a joint venture between Ströhfeldt Construction Group and Sikeyi Construction, a black empowerment company. Mr Abraham Makhalanyane, Director of Sikeyi Construction, thanked the UFS for the opportunity to be involved with a project of this magnitude. “A project like this is a great responsibility and I am looking forward to work with a team of experts,” he said. Mr Johann Ströhfeldt, Director of Ströhfeldt Construction Group, said: “We have been working with the UFS on construction projects for more than 25 years. I believe that this project will also contribute to the pride and glory of the UFS.”

The expected completion date of the computer centre is May 2008.

Media release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl@ufs.ac.za
14 May 2007
 

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