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06 January 2020 | Story Igno van Niekerk | Photo Igno van Niekerk
Success is tied to the company you keep
Prof Brownhilder Neneh believes failure is part of success – it teaches you to be persistent and resilient.

As a young girl growing up in the Cameroon, her dad told her that once she had completed her first degree, she could choose where in the world she wanted to study. Her first choice was the United States; she applied and was admitted.

So, how did she come to complete her postgraduate studies and then became a professor and Head of the UFS Department of Business Management?


A matter of timing

Prof Brownhilder Neneh, Associate Professor in the Department of Business Management, tells the story. “It was a matter of timing. The new intake in the US took place in June; I started looking around and saw that there was an opportunity to come to the UFS. I did not want to waste six months; so, I came here, did my honours degree, and within one year and five months, I completed my master’s degree (Cum Laude), and then went home. I thought of doing my PhD in Germany but realised that the language might be a challenge; I came back and within a year and a few months, I completed my PhD.”

Listening to Prof Neneh relate the story, one might think she does nothing but study; although her academic workload is high, she finds the time to play with her 14-month-old baby every day. “When I arrive home and she sees me – that’s when my energy soars – and we start playing. Where possible, I take her to conferences with me. As a working mother, I understand the challenge of finding the balance, and my husband is great in supporting me.”


Finding the balance

Having risen to the position of professor, being happily married, and apparently having found the balance which many people seems to strive for their entire lives, I ask Prof Neneh what her recipe for success is. She doesn’t hesitate: “Success is tied to who you marry (if you get married), the company you keep, hard work, consistency, and always trying to be the best at what you do – and, oh yes, failure is part of success; it teaches you to be persistent and resilient. I also believe that God’s grace and favour has added to my success.” At a conference in September 2019, Prof Neneh once again talked about her favourite topic – women entrepreneurs and the challenges they face. She believes that there is a lot to be done to lessen the load of entrepreneurial women. And as I get ready to leave, I ask for her definition of success. She doesn’t hesitate: “Seeing students fly above you – and shining. Yes, to see them shine.”

News Archive

A campaign that rocks
2012-08-28

Ms Elizabeth Msadu
Linda Fekisi 
27 August 2012

The 2011/2012 Student Representative Council and Wellness Office on our Bloemfontein Campus launched the “We are your rock” campaign during Women’s Month. The campaign is a support system primarily aimed at female students. It addresses issues such as intimate partner violence, prostitution and students who go hungry. The campaign also caters for those in need of career and academic advice.

The idea for such an initiative was born out of a meeting between Dr Dina Darker, a pastor’s wife at the Kovsie Student Church, and Ms Elizabeth Msadu, a social worker at the Wellness Office. “Dr Darker was concerned about rumours regarding improper behaviour of female students and wanted the input of a social worker on the subject,” says Ms Msadu. “Many girls are in relationships with older men, which result in a high level of unplanned pregnancies that often end in abortions.”

How the initiative works is that a student in need will write her name and contact number on a rock or a piece of paper and put it in a box placed in our Women’s Memorial Garden. Ms Msadu empties the box once a week and contacts the student in need. She describes her experience thus far of the campaign as “interesting, exciting and an eye-opener”.
 

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