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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS reflects on the life of Charlotte Maxeke
2011-08-05

 

Some of the guests who attended the Charlotte Maxeke Lecture were from the left front: Carol Mokobe; Director of the Free State Provincial Government Department of Women, Children and People with Disabilities; Prof.Driekie Hay, Vice-Rector: Academic; Prof. Hlengiwe Mkhize, Deputy Minister of Higher Education and Training; Dr.Choice Makhetha, Vice-Rector: External Relations(actg); Prof. Nicky Morgan, Vice-Rector: Operations. Back from the left are: Dr. Derek Swemmer, Registrar and Prof. Teuns Verschoor, Vice-Rector: Institutional Affairs.
Photo: Stephen Collett

More than 200 people, amongst them the Deputy Minister of Higher Education and Training, Prof.  Hlengiwe Mkhize, came together at our university to reflect on the life of ANC Women’s League stalwart Charlotte Maxeke, during the Charlotte Maxeke Memorial Lecture organised annually by the Free State Provincial Government and our university as a lead-up to National Women’s Day on Tuesday, 9 August 2011.

This year was the fourth memorial lecture and Prof. Mkhize delivered the main address under the theme “Women’s access to education, science and technology for economic growth and development in bringing about positive change, living in extraordinary times”

Prof. Mkhize told guests Charlotte Maxeke’s life was too rich and complex to capture during the night and listed many of Maxeke’s achievements during her life and times. These included Maxeke being the first woman to graduate with a science degree from the University of Wilberforce, Ohio.  Prof. Mkhize said Charlotte Maxeke’s science degree was not a personal achievement, because she went back to the people and served by opening the Wilberforce Institute in Evaton, Vereeniging, after her return from the United States.

Prof. Mkhize applauded our university for organising the lecture, saying the university’s commitment was appropriate for the contribution Charlotte Maxeke made to women’s empowerment.  She said government have a huge interest in our university and said the lecture provided an opportunity to dialogue and to use the experience to improve the country’s institutions. Delivering the last part of her address, Prof. Mkhize said she hopes the lecture will lead to great things, with the local community also becoming involved in organising the event.

Dr. Choice Makhetha, Acting Vice-Rector:  External Relations, announced at the event that the university will open a women’s memorial garden on Tuesday, 9 August 2011  to honour women who made a contribution in society.
 

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