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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Kovsies bring home gold, silver and bronze

2011-09-02

PC Beneke

Once again, Thuso Mpuang, student at our university was a star at a student athletics meeting. He repeated his good performance of the South African Student Championships in April by winning the silver medal at the 200 m for men at the World Student Games in Shenzhen, China, in the good time of 20.59 seconds. He was also a member of the SA 4 x 100 m relay team, which won the gold medal at the meeting.

Another Kovsie athlete, PC Beneke, was a member of the SA Student team’s 4 x 400 m relay team, which won a bronze medal at the Student Games.

According to Sarina Cronjé from KovsieSport at the UFS, Kovsies can really be proud of these two athletes with their total of three medals at the World Student Championships.

Thuso is again on his way, this time to the World Senior Athletics Championships, where he is going to represent South Africa in the 200 m men’s, as well as the 4 x 100 m relay. The meeting is taking place in Daego, Korea, from 27 August to 4 September 2011.

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