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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Professor suggests San place-name book

2011-09-28

At the inaugural lecture of Prof. Raper were, from left to right: Dr Choice Makhetha, Vice-Rector: External Relations (actg); Prof. Theo du Plessis, head of our Department of Language Management and Language Practice; Prof. Raper; and Prof. Lucius Botes, Dean of our Faculty of Humanities.
Photo: Stephen Collett

Prof. Peter Raper, Honorary Professor: Linguistics, in the Department of Language Management and Language Practice at our university, delivered his inaugural lecture on Tuesday, 27 September 2011. Prof. Raper focused on the topic of “Interpretations and translations of Bushman (San) place names” and he recommended the establishment of a chair for Khoikhoi and Bushman name studies at the UFS. Prof. Raper said that, until about 2 000 years ago, the Bushmen and their ancestors were the only inhabitants of southern Africa and that, presumably, all place names in the region were of Bushman origin. Prof. Raper also suggested the publication of a dictionary of Bushman place names which will contribute to restoring and preserving Bushman toponymic, linguistic and cultural heritage.

In his inaugural lecture, Prof. Raper distinguished between the terms Bushman and San. He said “the term Bushman was for a long time considered an insult and San was preferred. Recently, Bushman became preferable and San is considered an insult”.

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