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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

University grooms future leaders
2013-02-28

Nangamso Koza, volunteers and learners who participated in the RCL training programme.
Photo: Linda Fekisi
28 February 2013

The UFS recently hosted a group of Representative Council of Learners (RCL) from 24 high schools in the Free State. The learners participated in a RCL training programme, the first of its kind, which will take place on a quarterly basis.

The learners were welcomed by Prof Jonathan Jansen, Vice-Chancellor and Rector of the university. Prof Jansen emphasised the need for academic excellence in his welcoming speech, telling learners not to settle for a pass rate of 30%. He motivated them to study hard in order to reap rewards, regardless of their disadvantaged backgrounds. He told them about first-year student, Zandile Kwela and others, who excelled in the 2012 matric exams despite disadvantaged backgrounds.

Nangamso Koza, Research Assistant in the office of the Vice-Rector: External Relations, who helped to coordinate the programme, said leadership development is vital, as early as the basic education phase. “The objective was to offer the RCL some of the skills and knowledge we have, to enable them to dream out of the box."

Mr Pura Mgolombane, Assistant-Dean of Student Affairs, shared what student leadership is all about, the values that a leader needs to have and the relevant constitutional documentation and acts they need to know.

Madineo Mofokeng, an RCL member from Excelsior Combined School, describes her experience as a great one. “I learnt many things that will help me improve my school. I also learnt that by believing in yourself, you can do anything you put your mind to,” she added.


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