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UFS wins top awards at the 2024 Mace Excellence Awards

05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope

MACE Winners 2024 — From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence.

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Husband and wife make formidable team as they simultaneously receive a PhD

2014-12-12

Stellah Nambalirwa Lubinga and Moses Herbert Lubinga – a married couple – each received their Doctoral degrees at our 2014 Summer Graduation Ceremony. Their PhDs are in Public Administration and Management and Agricultural Economics respectively.

Dr Stellah Lubinga’s thesis is titled ‘The role of democratic rights and obligations of citizens in enhancing public service delivery in Uganda’. Her research makes a valuable contribution to a subject that has been under the spotlight in Uganda for some time. She contends that citizens need to exercise their rights to participate in planning for service delivery. In the absence of their participation, the quality of such services will remain sub-standard. Dr Stellah Lubinga proposes far-reaching interventions for ensuring constructive citizen involvement in the planning processes of service delivery.

Dr Moses Lubinga developed a set of Horticultural indices to be used as proxies in evaluating the impact of climate change on horticultural trade flows to the European Union market. His thesis is titled ‘The impact of climate change and the European Union GSP-Scheme on East Africa’s Horticultural Trade’. His methodological contribution lays the foundation for the future assessment of international trade flows from agriculturally-driven economies in informing policy-makers on the formulation of international trade policy – to the ultimate benefit of the nations in question.

The husband and wife Doctoral graduates originate from Kampala, Uganda, and have lectured and held several other positions in Ugandan and South African educational institutions. They continue to make great contributions in their respective fields of work.

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