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06 October 2020 | Story Nonsindiso Qwabe | Photo Supplied
Leah Molatseli is the founder of Lenoma Legal, a legal technology company which specialise in commercial and labour matters for small and medium businesses.

Legal technology and innovation specialist and member of the University of the Free State Council, Leah Molatseli, tackled the intersection of law and technology in her new book, titled #LegalTech Startups and Innovation

As technology continues to revolutionise how traditional industries function, legal tech is no longer a foreign concept in the country’s current legal market. The technological boom that has occurred over the past few decades has reshaped many industries. Molatseli said her book is a bridge in the knowledge gap; it is a comprehensive guide for using new technologies in order to provide legal services that are not restricted by physical barriers. 

Molatseli said in her career as a lawyer, she has witnessed first-hand the need for ordinary citizens to gain greater access to justice.  This has led her to adopt new technology that works for the client by cutting costs, improving efficiency, and reaching people more effectively. In 2017, she co-founded Lenoma Legal, a legal tech start-up that provides legal services virtually. 

“While a digital divide still exists, mobile penetration has increased drastically in the past few years, making it much easier to provide legal help from anywhere. My hope is that this book will open up different avenues for law firms, entrepreneurial people who want to innovate within the legal space, and Law students to start thinking differently about how they can shape their careers.”

Technology pivotal to legal industry

Molatseli said she decided at the beginning of 2020 to put the knowledge she gained into a book. When the COVID-19 pandemic hit South Africa, it quickly became apparent that the legal profession had to seek alternative ways to carry out its functions, and the pivotal role that technology has played made the book a timely release. 

“The pandemic has cemented the need for access from anywhere in the world. For me, it’s about access. I believe that access to legal services is a basic human right, and legal tech and innovation plays a huge role in making that happen,” she said. 

Molatseli said #Legaltech Startups and Innovation is a guide that will equip other forward-thinking practitioners to do exactly the same. She said as technology continued to advance, it is becoming easier for anyone within the legal world to create and build solutions.

Book shines light on new avenues in law

“For many years we’ve been made to think that legal careers are linear; get your degree and go work in a law firm, but it’s no longer like that. There are so many avenues open to people within the law industry, and the moment you become aware of this, you can take charge of your career. If we can integrate this type of thinking, the opportunities are endless. This book can drastically change how we do things and how we approach law.”

The book is available for ordering from: https://juta.co.za/catalogue/legaltech-startups-and-innovation_28319/. If you would like to get more information on the book, follow Leah Molatseli on Twitter at @leahmolatseli. 

News Archive

Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

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