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10 September 2021 | Story Reuben Maeko | Photo Supplied
Shezree Tiel winner of the student category.

As part of the Faculty of Health Sciences’ Awareness Initiative for Mental Health (FoHS AIM High) to raise awareness regarding mental health and well-being among students and staff, the faculty held a photo competition for its students and staff members. 

The competition with the theme, Things my Gogo taught me, received 70 entries and according to the Programme Director in the School of Clinical medicine, Dr Lynette Van der Merwe, the project was aimed at encouraging students and staff members to show creativity and passion by sharing photos with a reflection on the theme.
For the year 2021, the mental health awareness competition had six (6) winners for both student and staff. The photo competition was judged by Prof Willem Kruger, head of the Department of Community Health and an award-winning photographer.

An opportunity to celebrate grandmothers

Mrs Mary-Ann Naudé, author, and Mrs Madeleen Eygelaar, photographer, were the joint winners of the first prize in the staff category. The competition gave Naude, an Assistant Officer at the Clinical Skills Unit for the School of Health and Rehabilitation Sciences, an opportunity to celebrate the life of her grandmother Mary, whose value, despite her generous soul, was unfortunately not always valued while she was alive.

“The competition made me think of the influences on my life of strong women like my two oumas and my mother. I realised that I am who I am today because of their hard work and their examples. I am overwhelmed with gratitude. I feel honoured that our entry was chosen above the many, many excellent other entries,” says Naudé.

The joint winner of the staff category, Eygelaar, a physiotherapy junior lecturer at the Department of Physiotherapy, says she grew up without a mother, losing hers at a young age, and learnt about life, nature, love and art from her grandmother. 

“I wished to celebrate her, capturing the influence she had over my life. She is still the light in my life and the warmth in my soul, as I am fortunate that she is still alive. However, she lives far away. I was happy to join with Mary-Ann in sharing our love of our grandmothers in order to symbolically capture those expressions of love. 

Mary-Ann Naudé, author, and Madeleen Eygelaar, photographer, were the
joint winners of the first prize in the staff category of the Faculty of Health Sciences’
photo competition with the theme, Things my Gogo taught me.

“The photo competition made me realise what a privilege it is to have a grandmother in your life, who share love and wisdom with you in a gentle and kind manner. Winning the competition, I was surprised, as I did not expect others to feel the same emotions I felt when taking the photos. It is a blessing to touch others with a picture that means so much to me personally. In that regard, I am very thankful. I was impressed with so many other beautiful photos that told the story of the love of their grandmothers, so I was humbled to receive acknowledgement for mine.”


Competition was a way of expressing her journey

The student category winner, Shezree Tiel, who is a third-year medical student, said the competition was a way of expressing her journey in the medical field. She saw an opportunity to tell her story on how she dealt with mental health problems during her studies through a photo. 

Shezree had lost hope in her studies and her mental health was a serious challenge. She wanted to share her story by encouraging other students not to lose hope and the competition gave her motivation to speak out about how she feels and deals with mental-health related issues. 

Given the hardships during COVID-19, Shezree felt happy and courageous to win the prize. “It will help me to encourage others to share how they feel about mental health and well-being,” she said.

News Archive

Out-of-the-box thinking a plus for next generation of agribusiness leaders
2017-07-07

Description: Agribusiness leaders Tags: Agribusiness leaders 

The winners of the 12th IFAMA International Student
Case Competition from Team South Africa are from
the left: JW Swanepoel, University of the Free State,
Melissa van der Merwe, University of Pretoria,
Heinrich Jantjies, Stellenbosch University, and
Johann Boonzaaier, also from Stellenbosch University.
Photo: Supplied



The International Food and Agribusiness Management Association’s International Student Case Competition, in its 12th year, brings together students from around the world to demonstrate their investigative and problem-solving skills to provide innovative solutions to practical problems.

JW Swanepoel, a PhD student at the Centre for Sustainable Agriculture at the University of the Free State (UFS) was part of an advanced case study team, representing South African universities, who won IFAMA’s International Student Case Competition. Swanepoel also presented results from his PhD study at IFAMA’s conference in Miami, Florida, where the winners were announced.

Competition a global stage to showcase solutions

The competition provides a global stage for students and their associated universities to showcase the next generation of agribusiness leaders.

This year the featured agribusiness was Bayer Crop Science. Although this company managed to expand its global footprint through its Food Chain Partnership, it faced some challenges to expand in emerging economies through small-scale farmers. Being from the African continent, Swanepoel and his team not only understood Bayer’s unique challenge but could also pre-empt some of the potential problems faced by agribusinesses that wanted to grow their footprint in emerging economies. This provided them with a competitive advantage in going head-to-head with some of the best universities in the world such as Purdue, Wageningen, Michigan, Texas A & M and Santa Clara to mention just a few.

The South African team’s presentation “Selling Lindiwe’s story” told the story of a small-scale woman cassava farmer in Mozambique who, after the death of her husband, became the main breadwinner. The South African team indicated how Bayer could play a major role in not only selling chemicals to these farmers but even more importantly to change the stories of small-scale farmers like Lindiwe. They recommended a strategic partnership with AB InBev as the main buyer for the cassava produced by these small-scale farmers, as a cheaper beer base substitute. They also recommended a local partner (Value Chain Insights) that understood the political, social and economic environment of these countries to facilitate the relationships between Bayer and its small-scale farmers.

Understanding the challenge a competitive advantage

According to the panel of judges, the innovative approach and motivations for investing in strategic partnerships with AB InBev and Value Chain Insights went beyond financial benefits, to include corporate social responsibility and rural development. Lindiwe’s story was, however, the decisive factor. The South African team was the only team to put a face and a story to the often invisible small-scale farmers.

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