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17 May 2024 | Story Anthony Mthembu | Photo Supplied
Fine Arts Department visit 2024
Prof Magdalena Sobon from Poland and Michael Jackson Blebo from Ghana shared their expertise with staff and students during their visit to the Department of Fine Arts at the University of the Free State.

In a concerted effort to solidify its identity in South Africa and abroad, the Department of Fine Arts at the University of the Free State (UFS) recently played host to two distinguished artists: Prof Magdalena Sobon from the Wladyslaw Strzeminski Academy of Fine Arts in Lodz, and the Ghanaian multidisciplinary artist, Michael Jackson Blebo.

Dr Adelheid Von Maltitz, Senior Lecturer in the Department of Fine Arts at UFS, lauded the visits, held between 19 and 29 March 2024, as an enriching learning experience for the faculty and students within the department.

The visit highlights

During their visit to UFS, Prof Sobon and Blebo actively engaged with the department’s staff and students. Prof Sobon, an acknowledged paper-making artist, conducted a comprehensive two-day workshop, imparting extensive knowledge in this craft. As a direct outcome of this workshop, the department has procured the requisite equipment and materials, enriching the students’ capabilities in this medium. Blebo on the other hand, conducted a demonstration on clay bust modelling and both artists participated in critique sessions with the fourth-year students. Dr Von Maltitz underlined the significance of Blebo’s African heritage, noting, ‘’For our students to interact with a young, accomplished artist of his calibre is of benefit to them in terms of how they may envision their art careers.’’ Of particular note were Prof Sobon’s interactions with the students, wherein she shared her own artistic practices from her student years during her lectures.

In addition to their engagements with the students, Prof Sobon and Blebo also had the opportunity to present their research to second-year sculpture students at the Richmond Land Art Project, an off-campus initiative fostering art creation centred on socio-economic and other pertinent issues.

Future collaborations

Dr Von Maltitz emphasised the importance of maintaining ties with these eminent artists for the department’s growth and global outreach. Prof Sobon’s visit has paved the way for two department members to visit the Wladyslaw Strzeminski Academy of Fine Arts in Lodz in the near future. ‘’These individuals will get an opportunity to learn about studio setups and network with fellow academics, creative researchers, and artists,’’ stated Dr Von Maltitz. She hailed the visit by the two artists as both stimulating and fruitful, particularly for the students.

News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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